Managing in a sea of uncertainty
39,99 $

Managing in a sea of uncertainty

DENIS COUILLARD
éDITION ECOLE DE POLYTECHNIQUE DE MTL



Managing in a sea of uncertainty

DENIS COUILLARD

39,99 $ 39,99 $
Régulier: 39,99 $
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Résumé
Revised version, May 2013. QUESTIONS ANSWERED - How can an engineering driven company develop a market based strategy? - Why develop a strategy if environment and opportunities change faster than that strategy can be executed? - How can opportunities be chased if resources are not available to address them rapidly? - How can resources be built and opportunities pursued if the weight of matrix organizations crushes initiative? KEY RELATIONSHIPS CLARIFIED - Higher Tech vs Lower Tech business environments? - Market Orientation vs Learning? - Learning vs Knowledge Management? - Learning vs Core Competencies - Core Competencies vs Technology? - Management vs Leadership? - Values vs Products? TARGET AUDIENCE - Graduate students and professors in Technology Management, Technology MBA, Executive MBA, Knowledge Management, Innovation Management and Industrial Relations/Strategic Human Resources Management study programs; - High Tech companies CTOs, Directors in Strategic Marketing, Human Resources, and Engineering departments - Venture Capitalists - Consultants in strategic management, technology strategy, leadership, and/or organizational learning WHO SHOULD BUY THIS BOOK - Managers, Senior Managers, and General Managers in High Tech firms who wish to understand the key concepts of Management of Technology, and see how each of these concepts is successfully applied in industry; - Students and professors who want to understand how the various fields of research in Management of Technology programs are interconnected to each others to form a useful, integrated view of strategic management in a High Tech firm; BOOKS SPECIFICATIONS - A simple, comprehensive view of technology management that draws on real life examples, and integrates over 400 books and articles on the subject; - Concrete examples taken from over 120 High Tech companies and organisations, including Cisco Systems, Hewlett-Packard, Harris Corporation, General Electric, IBM, Shell, Sony, Honda, and IDEO; - A text enriched with relevant and insightful quotes, regular concise summaries, 29 figures and 11 tables; - Preface written by Hugo P. Tschirky of the Swiss Federal Institute of Technology in Zürich. Dr. Tschirky is a leading authority on Management of Technology (MOT) and on Enterprise Science whose academic and industrial activities span throughout Europe, the United-States, and Japan. - A quick reference tool where chapters are key Management of Technology concepts, and sections deliver descriptions of key findings on each topic pertinent to managing in a High Tech environment. The book includes a comprehensive bibliography, an index of companies and organizations, and a general index.
Détails
Titre
Managing in a sea of uncertainty
Auteur
DENIS COUILLARD
Éditeur
ECOLE DE POLYTECHNIQUE DE MTL
Prix
39,99 $
Sujet
MANAGEMENT
Format Poche
Non
Langue
Français/French
Nombre de pages
276
Date de publication
2006-01-15
ISBN
PR1348015
Code Interne
2400864
Numéro de produit
2400864
Format numérique
epub
Disponibilité
AD AT BE BG CH CY CZ DE ES EE FI FR GP GR GF HU IE IT LT LU LV MC MT MQ YT NL PL PT RE RO SK SI AR BO BR CL CO CR DO EC GT HN NI PA PE PY SV VE AU CA LI GB US
Protection
Adobe DRM
Entrepôt Numérique
DEMARQUE
Taille du fichier
3.81 Moctets

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